I create marketing & PR campaigns that align and perform across platforms.

I develop multichannel communications that incorporate marketing, promotions and public relations.

Work with me to develop your communications and increase awareness and profits.

If your goals require a team  – and marketing is a team sport  – I’ll curate a team of experts to fit your exact needs.

My expertise

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Services

  • Reach target audiences with an earned media strategy and proactive media outreach

  • Align marketing campaigns for integrated delivery with tactics ranging from paid search to digital display ads and broadcast to outdoor advertising.

  • Develop brand and marketing materials with expertise of top graphic designers.

  • Curate a team of fantastic freelancers for the scope of your project with expertise in organic social media, influencer partnerships, email campaigns, paid social media, google ads, graphic design and more!

Kind words from happy clients

  • “Carla consistently demonstrates strategic thinking, creativity, and a remarkable attention to detail. Whether managing targeted digital campaigns or leading media outreach, Carla approaches each project with professionalism and enthusiasm.”

    Cary Goldwasser, Director of Marketing and Communications, The Sheldon

  • “Carla is a marketing guru! Her experience covers the gambit of all types of marketing components. The resources she brings to the table are unmatched. You won’t be disappointed.”

    Julie Kruempel, Marketing Consultant

  • "Carla is a highly-talented marketing professional who has boosted attendance at our USAF Band events by over 350%! She designs and executes an effective, well-rounded marketing plan and is consistently a pleasure to work with. Can’t recommend her highly enough! "

    Jeremy Martin, S MSgt, USAF Band of Mid-America

About Me

I help organizations reach goals and maximize marketing and communications budgets.

Based in St. Louis, I bring decades of expertise in developing strategy and executing tactics in marketing and public relations. My extensive experience includes leading a nimble marketing and communications department that achieved record-breaking sales over three consecutive years. I’ve also directed key accounts to drive results within marketing and PR agencies.

I work a variety of industries, including cultural institutions, non profits and various B2B and B2C organizations.

Clients appreciate my dedication and expertise in bridging the gap between marketing and public relations efforts for consistent, results-driven campaigns.

I’m generous with my knowledge and connecting people. I’m happy to share insights on the type of marketing help you need to grow your business.

Lets Chat

Get in touch

Drop me a line if you’d like to learn more about my areas of expertise and how we could work together.